The Digital Marketing career program prepares students with the skills and knowledge necessary to understand concepts and strategies for success in product development, promotion and distribution in the marketplace. This program is designed for students to begin careers in digital marketing.
Students who have completed the program will be able to:
Prepare a marketing strategy and write a marketing plan
Explain and use a decision-making process
Develop and deliver a sales presentation
Prepare an advertising campaign
Explain the role of management, marketing, human resources and finance in business
Rowan College welcomes students seeking a post-secondary education. Admission to this program is open to high school graduates, High School Equivalency (HSE) recipients or others who can benefit from the instruction offered. High school students may be considered for early admission or the High School Option program. Applications are accepted from residents of other New Jersey counties and other states and countries.
Students may download the Program Requirements to view a semester-by-semester breakdown of the required classes and electives for this program.
The RCGC Catalog provides class descriptions.
The Class Schedule Listing shows the availability of classes for each semester.
Current students please visit rcgc.edu/advisement to schedule an appointment with your academic advisor. Future students please visit
rcgc.edu/appointments to learn more about how to get started.
NOTE: Students involved with other groups (Educational Opportunity Fund, Student Athlete, etc.) report to that advisor.